Award application

Share your brand’s story

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Connect your store

To begin your Mindful Beauty Award application, please sign in to your Shopify store to import key information and verify your identity. Next, you’ll answer a series of short questions about your business.

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We invite co-founders to submit only one application per business. If you own multiple businesses, please only submit one.

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Tell us about you

* Required

To be eligible for the Mindful Beauty Award, applicants must meet the following requirements:

  • You are a female founder.
  • You are a resident of the U.S.
  • You own a store that sells beauty or wellness products.
  • Your store has been open for less than 12 months, or you’re currently developing one.

Business Basics

* Required

Share your legal business name.

Share your business/brand social account(s) or include your personal handle if your brand account isn’t live yet. Please include at least one Instagram or TikTok profile.

TikTok, Instagram, Facebook, LinkedIn, YouTube, Substack

Business category

What best describes your brand?

Founder Spark

* Required

(500 characters max)

(300 characters max)

(300 characters max)

(300 characters max)

(300 characters max)

Your Business Snapshot

* Required

Tell us what you sell (or plan to sell) and why it matters. If your ecommerce store is live, share a link to the product that best captures your brand spirit.

(350 character max)

Tell us how your company will practice or practices sustainability.

(250 characters max)

List three concrete ways you would use this award and how they would accelerate your growth.

(500 characters max)

Thanks for applying!

Thank you for your submission—you’ll receive a confirmation email shortly.

If you’re selected as one of the 10 finalists, we’ll email you on December 19 with instructions to submit a video to help us choose the grand prize winners.